When someone asks you what you do in your free time, my guess is for most people watching movies and reading books would be included in your answer. Growing up I’ve routinely been a Blockbuster customer. The adventure of going to Blockbuster every Friday night with my parents to rent a movie I had all ready watched a thousand times was the highlight of my weekend. The addition of Netflix, Redbox, and now Blockbuster kiosks are literally putting video companies out of business. The initial owners of Blockbuster were forced to file bankruptcy on Feb. 22, 2011 and later sold it’s shares in the amount of $290 million on April 20, 2011. This comes as no surprise to me. Even though I grew up being a regular customer of Blockbuster, the simpleness behind the creation of Netflix and kiosks at hand all around town, makes taking time to actually go to a video store pointless. America is a lazy nation as a whole. If we have the option of sitting on our couch and easily clicking a remote and ordering a movie in a matter of three minutes, why would we ever want to take the time to get up, drive to the store, look around and wait in line just to rent a movie you later have to return on time to not have to face penalties of paying late fees. Netflix usually runs about $7.99 a month with unlimited movies being streamed on your television at home on your own time. Redbox is taking over the video rental industry by storm since the year 2005, reaching over 25,000 kiosks and worth $271 million. With rentals at a price of only a buck a night, why wouldn’t you choose this option?

Book stores are also facing these same struggles with the rise of technology over the past couple years. The invention of technologies such as the iPad and the Nook, are taking the nation by storm, and literally getting rid of the need for a paperback book. The Nook is priced at only $249 with the ability of downloading over two million titles with the swipe of your finger. The iPad is the more glamorous, expensive option, priced at $499. This ‘giant iPhone is literally a small size computer on the go. The capability of downloading hundreds of thousands of apps on just about anything, makes this reading option a winner in my book. The issue Barnes and Noble faces is an on-going competition with Amazon’s Kindle reader. Barnes and Noble launched it’s Nook reader too late, critics say. Barnes and Noble put itself up for sale in August 2011.

The advancement and rise of technology constantly on the go, may be depressing to some. What if video stores become extinct in a matter of five years? What if paperback books are no longer available to purchase in 10 years? For some, this would be devastating. Future generations, as well as my own, will continue to jump on board with what new and exciting technologies are offered to support our overall laziness as a whole. I can’t complain, I’m dollar rental movie, iPad reading lover.

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